{"id":25893,"date":"2022-07-12T16:09:47","date_gmt":"2022-07-12T16:09:47","guid":{"rendered":"https:\/\/articles.runyourpool.com\/?p=25893"},"modified":"2022-08-20T16:58:27","modified_gmt":"2022-08-20T16:58:27","slug":"can-the-nfl-save-the-olympics-yes-and-no","status":"publish","type":"post","link":"https:\/\/www.runyourpool.com\/articles\/2022\/07\/12\/can-the-nfl-save-the-olympics-yes-and-no\/","title":{"rendered":"Can the NFL Save the Olympics? Yes! And No."},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Has anybody checked on The Olympics recently?<br><br>Are they\u2026 like&#8230; okay over there?<br><br>Well yeah, it\u2019s clear: <strong>They<\/strong> <strong>definitely are not.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s no shocker that any sport\u2019s health is dependent upon the lifeblood that is TV viewership. And not just because ad revenue pays the bills, gets more robust TV contracts, the lot \u2014 but because young fans need to be inspired <em>somehow<\/em> to become Olympic athletes themselves. They often do that by watching the Games on TV.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But audiences these days seem far less inclined to care even <em>a little <\/em>about the world\u2019s most specialized athletes. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-especially-u-s-watchers\">Especially U.S. watchers<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">TV viewership of Tokyo\u2019s Summer Olympics in 2020 (well, 2021) suffered a massive blow, amassing only 15.5 million sets of eyeballs. For context, that was down 42% from the 2016 Olympics in Brazil. Even the 2018 Winter Olympics \u2014 historically the Liam Hemsworth to the Summer Games\u2019 Chris \u2014 eclipsed that number, and that was on a downward trend that shrank in this year\u2019s Winter Games too, dropping 36% from Pyeongchang to Beijing.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You\u2019d think, after we were all cooped up like we were on house arrest for 18+ months that something like the Olympics would signal a welcome return to normalcy \u2014 something that we as a society would leap at the chance to embrace with open arms and dutifully washed hands.<br><br>But no. It just keeps sinking. (FWIW as I researched this piece I discovered more people watched the Westminster Dog Show than the U.S. Olympics Trials by more than 100,000 people).(Granted, this Maltese is <a href=\"https:\/\/www.youtube.com\/watch?v=34yevPYqwnw\">EXQUISITE<\/a>) .<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">So, like, why?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A few theories.<br><br>One: National pride has become something of a lightning rod unto itself these days. In an ironically bipartisan stance, a whopping 88 percent of the country agree that <a href=\"https:\/\/thehill.com\/homenews\/administration\/3546548-88-percent-say-us-is-on-wrong-track-survey\/\">it\u2019s heading in the wrong direction<\/a>. And no doubt, if you feel that way, you probably don\u2019t feel like slamming a Bud Light against your forehead, chanting U!S!A!, no matter how badly Simone Biles dominates the Russians. Indeed, national pride isn\u2019t just something <em>generated<\/em> by the Olympics: it\u2019s often a prerequisite to caring in the first place.<br><br>Two: They didn\u2019t exactly make it easy to watch. It was <a href=\"https:\/\/nypost.com\/2016\/08\/13\/users-slam-nbcs-frustrating-olympics-streaming-app\/\">well documented<\/a> that NBC\u2019s Olympics streaming was terrible. From audio issues to the feed dropping, to scheduling, to just about every technical aspect you could imagine: they flubbed it.<br><br>Three: The lack of trust in Olympic fairness. Scandals have rocked the Olympic community and committee, from doping to sexual abuse to outright cheating by the judges (Bad Sport on Netflix covers one ice skating exmple super well in their episode <a href=\"https:\/\/www.imdb.com\/title\/tt15528098\/\">Gold War<\/a>, I should add).<br><br>It\u2019s clear that The Olympics need to adapt to modern viewers\u2019 tastes. Maybe, the Olympics need to relight the torch \u2014 pun intended \u2014 by getting the fire from an unlikely ally.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>The NFL has Entered the Chat<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Recently, more than a few outlets have reported the NFL has decided to insinuate itself into the Los Angeles Summer Games of 2028 by pulling for Flag Football to be added to the game list. Why? Because it clearly has aspirations to turn the uniquely American sport and make it global (London games any one?)<br><br>And for its part, the NFL offers a few solutions to the above problems: Despite a few controversies, pro football has largely survived on both sides of the political aisle (in fact, according to 538, <a href=\"https:\/\/fivethirtyeight.com\/features\/how-every-nfl-teams-fans-lean-politically\/\">it\u2019s the most centrist of all the major sports<\/a>). They know a thing or two about rebuilding trust, and they\u2019ve clearly got the technical acumen. But most of all: the NFL has viewers.<br><br>By that metric, it\u2019s a gold-winning champion itself. While the league took its own spankin\u2019 over the last 20 years in various bouts of fan ire or disinterest, last year it grew by an impressive 10%. On average, 17.1M people watch a regular season NFL game (and remember that\u2019s one game on one day, while the Olympics are a 17-day event).<br><br>All this to say: With a juggernaut like the NFL pushing for it, it actually could happen.<br><br>But to describe the movement in terms of Olympic-level archery: <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">It\u2019s a long shot.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">There\u2019s the logistical side of how the games would be played (it\u2019s one of those sports that requires a lot more downtime between games). And then there\u2019s the issue that we\u2019re the powerhouse.<br><br>Much like women\u2019s softball was briefly an Olympic sport that was dominated by the U.S, the committee doesn\u2019t take kindly to lopsided athletic contests. So, until the rest of the world cares enough to field their own flag football teams \u2014 and kids in those countries see it and want to become that kind of athlete themselves \u2014 that could compete with the likes of ours, it\u2019s unlikely to catch fire.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In any case, the committee will decide whether flag football will be an Olympic sport this December. We\u2019re thinking here the odds are against it, but flag football ever sees the light of day, you can rest assured we\u2019ll have a pool for it.<br><br>In the end: What do you think? Would Olympic-level flag football in 2028 get your eyes? Do you see the committee giving it a shot? Tell us your thoughts in the comments at the bottom of the page!&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Trivia Question:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Has anybody checked on The Olympics recently? Are they\u2026 like&#8230; okay over there? Well yeah, it\u2019s clear: They definitely are not. It\u2019s no shocker that any sport\u2019s health is dependent upon the lifeblood that is TV viewership. And not just because ad revenue pays the bills, gets more robust TV contracts, the lot \u2014 but [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":25898,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[797,46],"tags":[805,907],"class_list":["post-25893","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editorial","category-nfl-football","tag-nfl","tag-olympics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Can the NFL Save the Olympics? Yes! 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And not just because ad revenue pays the bills, gets more robust TV contracts, the lot \u2014 but [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.runyourpool.com\/articles\/2022\/07\/12\/can-the-nfl-save-the-olympics-yes-and-no\/\" \/>\n<meta property=\"og:site_name\" content=\"The Poolside Post\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RunYourPool\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-12T16:09:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-20T16:58:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog-assets.runyourpool.com\/articles\/wp-content\/uploads\/2022\/07\/12163049\/flag-football-in-the-olympics.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Matt Krol\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RunYourPool_\" \/>\n<meta name=\"twitter:site\" content=\"@RunYourPool_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matt Krol\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.runyourpool.com\\\/articles\\\/2022\\\/07\\\/12\\\/can-the-nfl-save-the-olympics-yes-and-no\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.runyourpool.com\\\/articles\\\/2022\\\/07\\\/12\\\/can-the-nfl-save-the-olympics-yes-and-no\\\/\"},\"author\":{\"name\":\"Matt Krol\",\"@id\":\"https:\\\/\\\/www.runyourpool.com\\\/articles\\\/#\\\/schema\\\/person\\\/a4fba0717d58ecf45134055a9d801dc3\"},\"headline\":\"Can the NFL Save the Olympics? 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